Adagio Graphics, one of our design contractors, recent contacted an SEO consulting firm on behalf of their clients.  They learned that the consultant’s minimum fee was, I kid you not, $40,000.

Without a doubt, there are companies out there making enough money selling over the Internet to justify that cost.  But even the smallest companies can do several simple, effective things to help themselves get found by their prospective customers.  Once again, American Express’s business-advice website comes through, with this article on SEO for beginners.