Epigram update

One of my longtime readers recently mentioned how much she enjoys the epigrams that appear at the bottom of each of my enewsletters, so I figured I’d share them all again, all in one place:

  1. “The less people know, the more the suspect” – Josh Billings.
  2. Better is the enemy of good enough.
  3. Everyone is always right.
  4. Nobody likes me.  They like themselves when they’re with me.
  5. Sometimes it’s easier to get forgiven than it is to get permission.
  6. The world is run by those who show up.
  7. Fundraising rule #1:  You have to ask.  Rule #2: Ask for enough.
  8. Crowded is good.
  9. Lumpy is good.
  10. There should always be a bottle of champagne in the refrigerator.
  11. Don’t let people who make less than you decide your salary.
  12. Share the credit; take sole possession of the blame.
  13. “Who cares?”  isn’t a flip question.  It’s the launching pad for every successful marketing campaign.
  14. Email will never replace print media as long as people still read in the bathroom
  15. Big won’t beat small.  Fast will beat slow.
  16. “If you think hiring a professional is expensive, wait ‘til you hire an amateur.” – Red Adair
  17. “It is better to suffer wrong than to do it, and happier to be sometimes cheated than not to trust.” Samuel Johnson
  18. · “Learn from the mistakes of others. You won’t live long enough to make them all yourself.” – Martin Vanbee
  19. When tempted to fight fire with fire, remember that the fire department usually uses water.
  20. “The newest computer can merely compound, at speed, the oldest problem in the relations between human beings and, in the end, the communicator will be confronted with the old problem of what to say and how to say it.”  Edward R. Murrow
  21. Market where your competitors aren’t.  “The short road to ruin is to emulate the methods of your adversary.”  Winston Churchill
  22. Never screw up on a slow news day.
  23. “Some people without brains do an awful lot of talking.” The Scarecrow
  24. “Advertising is the price we pay for being unremarkable.” Robert Stephens, Founder of the Geek Squad
  25. For unto whomsoever much is given, of him shall be much required. Luke 12:48


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